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Davines The Present Time Demi-Permanent Hair Dye 7.18 - 100 ml

Demi-Permanent Hair Dye · 100 ml

4.4 out of 5
€28,70

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  • Delivery to in 2-4 business days · 6.99 EUR, free over 49 EUR

  • 30-day returnsEasy self-service returns · +20% as store credit

Description

Davines The Present Time Demi-Permanent Hair Dye 7.18 is an ammonia-free alkaline hair color cream designed to deliver reflective shine and true-to-tone fading. This demi-permanent formula deposits pigment without aggressive lift, making it suitable for refreshing natural color, neutralizing unwanted warmth, or blending up to 70% grey.

  • Shade: 7.18 Light Ash / Ash-Matte Blonde
  • Formula: Ammonia-free with biomimetic hair restoring technology
  • Finish: High shine with a glossy, dimensional result
  • Longevity: Lasts up to 24 washes, fading gradually and evenly

The creamy texture ensures even application and consistent coverage on lightened, natural, or previously colored hair. Enriched with regenerative organic certified coconut oil and approximately 90% natural-origin ingredients, the formula supports hair structure while coloring.

This product requires mixing with The Present Time activator (7 vol or 15 vol) according to professional technical guidelines. It is ideal for low-commitment color experimentation, tone correction, and seasonal updates.

How to use
Clean your hair with a mild shampoo. Section it for even application. Mix the dye following the instructions. Apply Davines The Present Time Demi-Permanent Hair Dye evenly from roots to tips. Let it sit for 20-30 minutes. Rinse thoroughly with lukewarm water. Condition your hair with the provided conditioner. Style as usual once dry. Patch test first and consult instructions or a stylist if needed. Enjoy your new color!