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Davines The Present Time Demi-Permanent Hair Dye 4.7 100 ml

Demi-Permanent Hair Dye · 100 ml

4.4 out of 5
€27,99

In stock · Ready to be shipped

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  • Delivery to in 2-4 business days · 6.99 EUR, free over 49 EUR

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Description

Davines The Present Time Demi-Permanent Hair Dye in shade 4.7 is an ammonia-free alkaline colour system designed for low-commitment, high-shine results. This demi-permanent formula provides up to one level of lift and deposits rich tone while protecting hair integrity with Biomimetic Hair Restoring Technology.

  • Ammonia-Free Formula: Gentle demi-permanent alkaline system suitable for all hair types.
  • Bond Protection: Features a biacidic bond complex and Regenerative Organic Certified coconut oil.
  • True-to-Tone Fade: Lasts up to 24 washes with gradual, natural fading.
  • Sustainable Choice: Formulated with 88-93% natural-origin ingredients in recyclable packaging.

The cream texture ensures easy application on dry hair, delivering up to 70% coverage on natural greys and a high reflective shine finish. It is ideal for refreshing colour, blending grey hairs, or experimenting with seasonal tones without the permanence of traditional dyes.

To use, mix one part colour with two parts Davines activator (7 or 15 volume). Apply evenly to dry hair and develop for 20 minutes at room temperature, or 15 minutes with heat. Rinse thoroughly and follow with a suitable shampoo and conditioner. Note that the activator is sold separately.

How to use
Clean your hair with a mild shampoo. Section it for even application. Mix the dye following the instructions. Apply Davines The Present Time Demi-Permanent Hair Dye evenly from roots to tips. Let it sit for 20-30 minutes. Rinse thoroughly with lukewarm water. Condition your hair with the provided conditioner. Style as usual once dry. Patch test first and consult instructions or a stylist if needed. Enjoy your new color!