Milk Shake Milk_shake The Gloss Acidic pH Demi-Permanent Colour 5.3 Golden Light Brown 60 ml

Excellent • 4.5/5 Trustpilot

€16,47 EUR

Sku: LC389742

In stock - Ready to be shipped

📦 Order before 12:00 for same-day processing
⏳ Shipping 6.99 EUR – Free on orders over 49 EUR

milk_shake The Gloss Acidic pH Demi-Permanent Colour is an ammonia-free, oil-based demi-permanent hair dye designed to refresh tone and add high shine. This 60 ml tube in shade 5.3 Golden Light Brown delivers a glossy finish while conditioning the hair with hyper-fermented prickly pear extract and organic blueberry extract.

  • Acidic pH Formula: Gentle, ammonia-free demi-permanent colour that respects hair structure.
  • Conditioning Benefits: Enriched with sunflower oil and amino acid complex for softness and vibrancy.
  • Tone-on-Tone Coverage: Provides up to 50% grey coverage and lasts approximately 15-20 washes.
  • Professional Use: Mix 1:1 with milk_shake The Gloss Acidic Colour Activator 6 Vol (1.8%).

This demi-permanent treatment is ideal for toning lightened hair, correcting unwanted tones between permanent colour services, or refreshing faded colour. The acidic pH helps seal the cuticle, resulting in intense shine and improved hair condition. It is suitable for all hair types, including colour-treated and stressed hair.

To use, mix equal parts of the colour and the specific acidic activator in a non-metallic bowl. Apply to shampooed, towel-dried hair (approx. 50% dry). Process for 20 minutes, emulsify with water, and rinse thoroughly. No developer other than the specified acidic activator should be used to maintain the integrity of the acidic pH system.

How to use

Clean your hair with a mild shampoo. Section it for even application. Mix the dye following the instructions. Apply Milk Shake The Gloss Acidic pH Demi-Permanent Colour Demi-Permanent Hair Dye evenly from roots to tips. Let it sit for 20-30 minutes. Rinse thoroughly with lukewarm water. Condition your hair with the provided conditioner. Style as usual once dry. Patch test first and consult instructions or a stylist if needed. Enjoy your new color!

Delivery, Returns, Exchanges and Guarantee

Orders placed before 12:00 on business days are typically dispatched the same day - later orders the next business day.
Your order is shipped from one of our fulfilment centres in the EU (Romania, the Netherlands or Denmark). Once dispatched, it is typically delivered to you within 2-4 working days.

You’ll receive email and SMS updates with tracking, so you can follow your order from our fulfilment centre all the way to your door.

Standard delivery to your location costs 6.99 EUR.

We offer free delivery to you on orders over 49 EUR.

Any delivery promotions will always be shown clearly at checkout.

All shipments are tracked and handled by trusted logistics partners.

Yes.

You have a 14-day legal right of withdrawal, and we also offer an extended return period of up to 30 days from the day you receive your order.


Returned items must be unused and, if supplied sealed, unopened, in their original packaging.


For change-of-mind returns, you pay the return shipping, up to a maximum of EUR 20 (or the equivalent in your local currency).

The return address may be in another EU country and is always sent to you before you return anything.

For hygiene and safety reasons, sealed products cannot be returned once the seal has been broken, and used products cannot be returned, unless the item is faulty or incorrect.


If there’s an issue with your order, please contact us and we’ll help resolve it immediately.

We don’t offer direct exchanges. If you wish to return an eligible item, you can do so according to our returns policy and place a new order.

If your item arrives damaged, faulty, or incorrect, please contact us and we’ll make it right as quickly as possible.

For full details, please see our Shipping Policy and Refund Policy.

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