{"product_id":"wella-professionals-koleston-permanent-hair-dye-7-1-60-ml-tester","title":"Wella Professionals Koleston Perfect 7\/1 Medium Blonde Ash Permanent Hair Color 60 ml Tester","description":"\u003cp\u003eWella Professionals Koleston Perfect 7\/1 is a permanent hair color cream designed to deliver medium blonde ash tones with professional precision. This 60 ml tester tube utilizes ME+ Technology to provide pure, vibrant results and up to 100% gray coverage when mixed with the appropriate developer.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eShade:\u003c\/strong\u003e 7\/1 Medium Blonde Ash\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Permanent oxidative cream color\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTechnology:\u003c\/strong\u003e ME+ with Metal Purifier for reduced metal interaction\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCoverage:\u003c\/strong\u003e Up to 100% gray coverage\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThis professional-grade formula creates natural depth and shine while neutralizing unwanted warmth. The ash tonality is ideal for achieving cool, sophisticated blonde looks. As part of the Koleston Perfect range, it ensures consistent, long-lasting color retention.\u003c\/p\u003e\u003cp\u003eThe product is supplied as a 60 ml tester tube, making it suitable for salon sampling or individual use. It requires mixing with Welloxon Perfect developer in a 1:1 ratio. Developer strength should be selected based on the desired lift and gray coverage needs.\u003c\/p\u003e\u003cp\u003eAlways perform a patch test 48 hours before application to check for sensitivity. For best results, follow standard processing times of 30-40 minutes without heat or 15-25 minutes with heat, depending on the specific technique used.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":54043853095250,"sku":"LC239003","price":9.31,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/2034\/9522\/files\/wella-professionals-koleston-permanent-hair-dye-11-0-60-ml-tester-1765637159.png?v=1784493415","url":"https:\/\/luxxcosmetic.com\/products\/wella-professionals-koleston-permanent-hair-dye-7-1-60-ml-tester","provider":"Luxx Cosmetic","version":"1.0","type":"link"}