{"product_id":"milk-shake-creative-sls-sles-free-permanent-hair-dye-12-1712av-ash-violet-100-ml","title":"milk_shake Creative Conditioning Permanent Colour 12.17 Ash Violet 100 ml","description":"\u003cp\u003emilk_shake Creative Conditioning Permanent Colour in shade 12.17 Ash Violet is a professional permanent hair dye formulated to deliver intense, cool-toned violet results while conditioning the hair. This SLS\/SLES-free cream colour utilizes milk proteins, organic honey, and sunflower oil to support hair integrity during the coloring process.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eShade:\u003c\/strong\u003e 12.17 \/ 12AV Ash Violet for cool, neutralizing tones\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormula:\u003c\/strong\u003e SLS\/SLES-free with milk proteins and organic honey\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCoverage:\u003c\/strong\u003e Provides full grey coverage and glossy finish\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 100 ml professional tube\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThis permanent oxidative hair colour is designed for salon professionals and home users seeking high-performance pigment deposition. The ash violet tone effectively neutralizes unwanted warmth on blonde or lightened bases, creating a sophisticated, cool aesthetic. The conditioning base helps maintain shine and softness, counteracting the drying effects often associated with permanent dyes.\u003c\/p\u003e\u003cp\u003eThe formula contains an amino acid complex and sunflower oil to nourish the hair fiber. It requires mixing with a separate oxidizing emulsion (typically 30 or 40 volume for high-lift shades like 12.17) before application. A patch test is recommended 48 hours prior to use due to the presence of oxidative dye intermediates.\u003c\/p\u003e","brand":"Milk Shake","offers":[{"title":"Default Title","offer_id":54042092994898,"sku":"LC2576","price":20.74,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/2034\/9522\/files\/milk-shake-creative-permanent-hair-dye-1-a-intense-metallic-blue-100-ml--1672045632.webp?v=1787966335","url":"https:\/\/luxxcosmetic.com\/products\/milk-shake-creative-sls-sles-free-permanent-hair-dye-12-1712av-ash-violet-100-ml","provider":"LUXX COSMETIC","version":"1.0","type":"link"}