{"product_id":"goldwell-elumen-play-semi-permanent-hair-dye-violet-120-ml","title":"Goldwell Elumen Play Semi-Permanent Hair Dye Violet 120 ml","description":"\u003cp\u003eGoldwell Elumen Play Semi-Permanent Hair Dye in Violet is an oxidant-free direct dye designed for vivid, temporary color transformation. This ready-to-use formula deposits intense violet pigments without peroxide or ammonia, offering a glossy finish that gradually fades over several washes.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOxidant-Free Formula:\u003c\/strong\u003e No developer or mixing required; applies directly from the tube.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVivid Violet Shade:\u003c\/strong\u003e Delivers a mysterious, high-impact violet tone best seen on pre-lightened hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSemi-Permanent Wear:\u003c\/strong\u003e Provides flexible, short-term color that washes out gradually without permanent commitment.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGlossy Finish:\u003c\/strong\u003e Enhances shine and vibrancy while conditioning the hair surface.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThis semi-permanent hair color is ideal for creative styling, seasonal changes, or adding a bold accent to your look. Because it does not chemically lift natural pigment, the violet intensity is most visible on porous or lightened hair bases. The creamy texture ensures even application from roots to ends.\u003c\/p\u003e\u003cp\u003eThe 120 ml tube contains enough product for full head application on average length hair. As with all direct dyes, results vary based on hair porosity and previous treatments. A patch test is recommended prior to use to check for skin sensitivity.\u003c\/p\u003e","brand":"Goldwell","offers":[{"title":"Default Title","offer_id":55257860211026,"sku":"LC498650","price":30.05,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/2034\/9522\/files\/goldwell-elumen-play-semi-permanent-hair-dye-violet-120-ml--1670909913.png?v=1793303100","url":"https:\/\/luxxcosmetic.com\/products\/goldwell-elumen-play-semi-permanent-hair-dye-violet-120-ml","provider":"LUXX COSMETIC","version":"1.0","type":"link"}