{"product_id":"wella-professionals-koleston-perfect-permanent-hair-dye-5-71-60-ml-tester","title":"Wella Professionals Koleston Perfect Permanent Hair Dye 5\/71 60 ml Tester","description":"\u003cp\u003eWella Professionals Koleston Perfect Permanent Hair Dye in shade 5\/71 is a professional cream color designed to deliver rich, natural-looking light brown with ash reflections. This permanent oxidative hair color provides up to 100% gray coverage and neutralizes unwanted warm undertones for a balanced, cool-toned finish.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eShade:\u003c\/strong\u003e 5\/71 Light Brown \/ Brown Ash\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Professional permanent cream color in 60 ml tester tube\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCoverage:\u003c\/strong\u003e Up to 100% gray coverage when used correctly\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTechnology:\u003c\/strong\u003e Features ME+ technology to reduce the risk of developing new allergies\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThis product belongs to the Pure Naturals family, offering true-to-tone results with a natural shine. It is formulated for professional salon use and requires mixing with Welloxon Perfect developer (sold separately) at a standard 1:1 ratio.\u003c\/p\u003e\u003cp\u003eThe 5\/71 shade is ideal for tone correction, covering gray hair, or creating a cool, ashy base on level 5 hair. Processing time typically ranges from 30 to 50 minutes depending on the developer strength chosen (1.9% to 12%).\u003c\/p\u003e\u003cp\u003ePlease note that this item is sold as a tester format. A patch test is required 48 hours before application due to the presence of oxidative colorants. Results may vary based on starting hair level and previous chemical history.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":54043852538194,"sku":"LC238919","price":92.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/2034\/9522\/files\/wella-professionals-koleston-perfect-permanent-hair-dye-5-71-60-ml-1765634356.jpg?v=1784493405","url":"https:\/\/luxxcosmetic.com\/en-se\/products\/wella-professionals-koleston-perfect-permanent-hair-dye-5-71-60-ml-tester","provider":"Luxx Cosmetic","version":"1.0","type":"link"}