{"product_id":"kevin-murphy-color-me-permanent-hair-dye-10-28-100-ml","title":"Kevin Murphy Color.Me Permanent Hair Dye 10.28 Platinum Beige Violet 100 ml","description":"\u003cp\u003eKevin Murphy Color.Me Permanent Hair Dye in shade 10.28 Platinum Beige Violet is a professional, ammonia-free hair color designed for salon use. This honey-based formula delivers multi-tonal, luminous results with up to three levels of lift and full grey coverage.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eShade:\u003c\/strong\u003e 10.28 Platinum Beige Violet (10BV) neutralizes yellow tones.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormula:\u003c\/strong\u003e Ammonia-free and PPD-free with honey, pomegranate, and aloe vera.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePerformance:\u003c\/strong\u003e Provides up to 100% grey coverage and a creamy texture for precise application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 100 ml tube requires mixing with COLOR.ME activator.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis permanent oxidative color utilizes Micro Pigment Technology to ensure vibrant, long-lasting results. The beige-violet reflect is specifically formulated for lightest blonde hair, offering a cool, sophisticated finish that enhances natural shine.\u003c\/p\u003e\n\u003cp\u003eThe creamy consistency allows for easy sectioning and saturation during professional application. Key ingredients like sweet almond oil and honey help maintain hair integrity while depositing rich, dimensional color.\u003c\/p\u003e\n\u003cp\u003eNote: This product is intended for professional use only. A patch test is required 48 hours prior to application. Mix with COLOR.ME Liquid.Activator or Cream.Activator according to salon protocols.\u003c\/p\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":54043277558098,"sku":"LC121908","price":360.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/2034\/9522\/files\/kevin-murphy-color-me-permanent-hair-dye-10-28-100-ml-1773052215.jpg?v=1784488022","url":"https:\/\/luxxcosmetic.com\/en-se\/products\/kevin-murphy-color-me-permanent-hair-dye-10-28-100-ml","provider":"Luxx Cosmetic","version":"1.0","type":"link"}