{"product_id":"davines-a-new-colour-permanent-hair-dye-8-72-60-ml","title":"Davines A New Colour Permanent Hair Dye 8.72 Light Blonde Beige 60 ml","description":"\u003cp\u003eDavines A New Colour Permanent Hair Dye in shade 8.72 Light Blonde Beige is an ammonia-free permanent cream color designed for professional and at-home use. This 60 ml tube delivers vibrant, long-lasting results with full grey coverage and a high-shine finish.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eShade:\u003c\/strong\u003e 8.72 Light Blonde Beige (Irisé) with warm beige undertones\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormula:\u003c\/strong\u003e Ammonia-free permanent dye enriched with carotenoids and melanin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCoverage:\u003c\/strong\u003e Provides complete coverage of white and grey hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Leaves hair conditioned with a glossy, healthy appearance\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThe formula utilizes a gentle alkalizing system with monoethanolamine and sodium metasilicate instead of ammonia, reducing irritation while ensuring effective color penetration. Enriched with antioxidant carotenoids and vegetal melanin, it helps protect the hair structure during the coloring process.\u003c\/p\u003e\u003cp\u003eThis product requires mixing with a dedicated activator (hydrogen peroxide) and cream base to activate the color. It offers lift capability of up to three levels depending on the activator strength used. The creamy texture ensures easy application and even distribution from roots to ends.\u003c\/p\u003e\u003cp\u003eManufactured by Davines Research Laboratories in Parma, Italy, this salon-grade dye is suitable for all hair types. For best results, perform a skin sensitivity test 48 hours before application and apply to dry, unwashed hair.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":54043048345938,"sku":"LC103385","price":257.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/2034\/9522\/files\/davines-a-new-colour-permanent-hair-dye-60-ml-1747037389.png?v=1784485453","url":"https:\/\/luxxcosmetic.com\/en-se\/products\/davines-a-new-colour-permanent-hair-dye-8-72-60-ml","provider":"Luxx Cosmetic","version":"1.0","type":"link"}