{"product_id":"kevin-murphy-code-permanent-hair-dye-7-77-7chch-100-ml","title":"Kevin Murphy +Code Permanent Hair Dye 7.77\/7CHCH Medium Blonde Chocolate Intense 100 ml","description":"\u003cp\u003eKevin Murphy +Code Permanent Hair Dye is a professional permanent hair colour powered by skincare-inspired KM.LAMELLAR technology. This 100 ml tube in shade 7.77\/7CHCH delivers Medium Blonde Chocolate Intense, providing up to 100% grey coverage and 4-5 levels of lift when mixed with Kevin Murphy activators.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eKM.LAMELLAR Technology:\u003c\/strong\u003e Ensures even color deposit and improved dye delivery for consistent results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShade Profile:\u003c\/strong\u003e 7.77\/7CHCH offers a rich Medium Blonde Chocolate Intense finish with glossy shine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSustainable Formula:\u003c\/strong\u003e 100% vegan ingredients in a biodegradable formulation housed in recycled packaging.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional Performance:\u003c\/strong\u003e Designed for salon use with a 1:1 mixing ratio for precise application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe cream consistency allows for easy application and even distribution across natural or previously coloured hair. The formula is designed to improve evenness by 150% while delivering vibrant, long-lasting colour intensity.\u003c\/p\u003e\n\u003cp\u003eThis product features sustainable packaging, including a 100% recycled aluminium tube and recycled plastic cap. It is part of the 91-shade +Code range, offering a floral accord complex for a pleasant scent experience during application.\u003c\/p\u003e\n\u003cp\u003eFor best results, perform a patch test and strand test 48 hours before full application. Mix strictly according to professional guidelines using Kevin Murphy activators to achieve the desired lift and tone.\u003c\/p\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":54043272380754,"sku":"LC121827","price":171.0,"currency_code":"RON","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/2034\/9522\/files\/kevin-murphy-code-permanent-hair-dye-7-77-7chch-100-ml-1758540563.png?v=1784487983","url":"https:\/\/luxxcosmetic.com\/en-ro\/products\/kevin-murphy-code-permanent-hair-dye-7-77-7chch-100-ml","provider":"Luxx Cosmetic","version":"1.0","type":"link"}