{"product_id":"davines-the-present-time-demi-permanent-hair-dye-5-12-100-ml","title":"Davines The Present Time Demi-Permanent Hair Dye 5.12 100 ml","description":"\u003cp\u003eDavines The Present Time Demi-Permanent Hair Dye in shade 5.12 is an ammonia-free alkaline colour cream designed for professional salon use. This demi-permanent formula delivers true-to-tone results with up to 70% grey coverage for natural shades, while restoring hair structure through Biomimetic Hair Restoring Technology.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eShade 5.12:\u003c\/strong\u003e Light brown with cool ash tones for a natural, refined look.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRestorative Formula:\u003c\/strong\u003e Contains Regenerative Organic Certified coconut oil and a biacidic bond complex to improve lipid restoration and resistance to breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLongevity \u0026amp; Shine:\u003c\/strong\u003e Lasts up to 24 washes with gradual fading and delivers up to 10x more shine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Application:\u003c\/strong\u003e Ammonia-free and dermatologically tested, suitable for refreshing colour or toning previously lightened hair.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThe Present Time line utilizes a creamy-gel texture that ensures easy mixing and application. It is formulated to be gentle on the scalp while providing high-performance colour deposition. The shade 5.12 offers a sophisticated light brown base with secondary ash nuances, ideal for neutralizing unwanted warmth or enhancing natural depth without the commitment of permanent dye.\u003c\/p\u003e\u003cp\u003eThis product requires mixing with The Present Time activators (7 vol or 15 vol) at a 1:2 ratio. Processing time is 20 minutes without heat or 15 minutes with heat. The packaging features a lightweight aluminium tube made from recycled materials, reflecting Davines' commitment to sustainability.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":54044231893330,"sku":"LC389459","price":10500.0,"currency_code":"HUF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/2034\/9522\/files\/davines-the-present-time-demi-permanent-hair-dye-5-12-100-ml-1776748432.png?v=1784499571","url":"https:\/\/luxxcosmetic.com\/en-hu\/products\/davines-the-present-time-demi-permanent-hair-dye-5-12-100-ml","provider":"Luxx Cosmetic","version":"1.0","type":"link"}