{"title":"Hair Bleach \u0026 Lighteners","description":null,"products":[{"product_id":"milk-shake-decologic-clay-balayage-silk-proteins-hair-oxidant-gel-80-g","title":"milk_shake Decologic Clay Balayage Lightener 80 g","description":"\u003cp\u003emilk_shake Decologic Clay Balayage Lightener is a professional freehand clay lightener designed for precise balayage and creative color techniques. 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It requires mixing with milk_shake oxidizing emulsion (10, 20, 30, or 40 volume) in a non-metallic bowl before application.\u003c\/p\u003e\n\u003cp\u003eThe 80 g tub is suitable for professional use in salons or for experienced stylists creating custom lightening looks at home. Always perform a strand test prior to full application to ensure desired results.\u003c\/p\u003e","brand":"Milk Shake","offers":[{"title":"Default Title","offer_id":54042099548498,"sku":"LC2653","price":25.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/2034\/9522\/files\/milk-shake-decologic-hair-oxidant-powder-80-g--1672310576.jpg?v=1787966345"},{"product_id":"milk-shake-decologic-total-roots-silk-proteins-hair-lightening-cream-200-g","title":"milk_shake decologic Total Roots Lightener Hair Lightening Cream 200 g","description":"\u003cp\u003emilk_shake decologic Total Roots Lightener is an ammonia-free hair lightening cream designed for professional use. 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The non-drip consistency allows stylists to work efficiently on specific sections without affecting surrounding areas.\u003c\/p\u003e\n\u003cp\u003eTo use, mix the cream with the appropriate volume of milk_shake oxidizing emulsion (10, 20, 30, or 40 vol) based on the desired lift and hair condition. Apply to dry hair and process according to manufacturer guidelines. An allergy test is recommended 48 hours prior to use.\u003c\/p\u003e\n\u003cp\u003eThe product is packaged in a recyclable aluminum tube. 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The inclusion of kaolin and cranberry extract supports the hair structure, helping to minimize damage often associated with high-lift services. It creates an ideal canvas for subsequent toning with milk_shake Tone Controllers.\u003c\/p\u003e\u003cp\u003eTo use, mix the cream with milk_shake oxidizing emulsion in 10, 20, 30 or 40 volumes depending on the desired lift and hair condition. Apply to dry, unwashed hair using a brush, ensuring even distribution from roots to ends. Processing time varies based on the oxidizer strength and starting hair level. Rinse thoroughly once the desired lightness is achieved.\u003c\/p\u003e","brand":"Milk Shake","offers":[{"title":"Default Title","offer_id":54042105348434,"sku":"LC2664","price":23.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/2034\/9522\/files\/milk-shake-decologic-total-roots-ammonia-free-hair-colour-remover-cream-50-g--1673513018.webp?v=1787966351"},{"product_id":"milk-shake-decologic-hair-oxidant-powder-80-g","title":"milk_shake Decologic Lightening Powder 80 g","description":"\u003cp\u003emilk_shake Decologic Lightening Powder is a professional conditioning bleach designed for controlled hair lightening. 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It is formulated to swell and enclose the hair fiber, promoting homogeneous coverage and consistent results across highlights, balayage, or full-head applications.\u003c\/p\u003e\u003cp\u003eFor optimal performance, mix with Londa Professional developers in a ratio of 1:1.5 to 1:2. The development time is up to 50 minutes without added heat. Always perform an allergy test 48 hours before use and avoid contact with eyes. Not suitable for eyebrow or eyelash lightening.\u003c\/p\u003e","brand":"Londa Professional","offers":[{"title":"Default Title","offer_id":54042186547538,"sku":"LC5039","price":33.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/2034\/9522\/files\/londa-professional-blondoran-hair-oxidant-powder-5000-g--1671547218.jpg?v=1787966440"},{"product_id":"subrina-professional-echoes-hair-oxidant-powder-500-g","title":"Subrina Professional Echoes Hair Oxidant Powder 500 g","description":"\u003cp\u003eSubrina Professional Echoes Hair Oxidant Powder is an ammonia-free, microgranular bleaching powder designed for professional salon lightening. 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Select the developer strength based on hair condition: ECD Soft (2.5%) for fragile hair, Regular (5.5%) for normal hair, or Strong (11.5%) for thicker hair requiring higher lift.\u003c\/p\u003e\n\u003cp\u003eThis professional hair lightener prepares the hair canvas for subsequent toning and coloring services. The 500 g tin provides a substantial supply for salon use, ensuring consistent results for delicate bleaching processes.\u003c\/p\u003e","brand":"Subrina Professional","offers":[{"title":"Default Title","offer_id":54042360217938,"sku":"LC28577","price":17.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/2034\/9522\/files\/subrina-professional-echoes-for-brightening-hair-oxidant-powder-500-g-0-4260446013767-1672259707.jpg?v=1787966698"},{"product_id":"set-duo-keune-power-blonde-hair-oxidant-powder-refill-2-pcs-500-g","title":"Keune Power Blonde Lifting Powder Refill Duo 2 pcs","description":"\u003cp\u003eKeune Power Blonde Lifting Powder is a professional lightening powder from the Ultimate Blonde line, designed to deliver high-lift results for medium to coarse hair. 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It must be mixed with a Keune cream developer (3%, 6%, 9%, or 12%) to activate. The powder contains persulfates and silicates to ensure powerful decolorization while maintaining a manageable consistency.\u003c\/p\u003e\u003cp\u003eSuitable for professional stylists seeking reliable performance in a bulk format, this product helps achieve clean, bright blonde results. Always perform a patch test prior to use, especially for clients with known sensitivities to persulfates.\u003c\/p\u003e","brand":"Keune","offers":[{"title":"Default Title","offer_id":54042863927634,"sku":"LC82802","price":63.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0991\/2034\/9522\/files\/keune-tinta-color-developer-hair-oxidant-lotion-12-40-vol-1000-ml-1687425219.jpg?v=1790441393"},{"product_id":"set-duo-keune-freedom-blonde-hair-oxidant-powder-refill-2-pcs-500-g","title":"Keune Ultimate Blonde Freedom Blonde Lifting Powder Refill 2 pcs","description":"\u003cp\u003eKeune Ultimate Blonde Freedom Blonde is a professional clay-based lifting powder designed for creative freehand blonding techniques. 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